Customer Relationship Management (CRM) is vital to any organization.

Regardless of business size, the principles behind CRM tools are essentially the same. The approach to implementing CRM is tailored to meet market scale and growth goals. Technology-driven tools that retain process data for clients and customers are extremely important, from an operational standpoint and a marketing standpoint. Prakat provides CRM solutions for businesses of all sizes – on a global scale.

The Case for CRM in A Digital World

Businesses worldwide are shifting to remote operations. Going digital is vital for long-term growth by leveraging technology innovations to support the shift to online shopping, education, socialization, communication, and more. Prakat addresses this business trend by continually updating CRM tools that are designed to meet unprecedented real-time demands.

The Benefits of a Robust CRM Tool

• Enables greater customer retention and satisfaction
• Identifies gaps in service and execution
• Shares data with customers without interruption
• Identifies new areas of services that processes can deliver
• Manages customer renewals automatically
• Connects customers with your brand even if service is suspended
• Contacts customers digitally at any time

Prakat’s Expert CRM Support

• Enables a CRM experience that combines traditional and flexible technology to keep our clients engaged with their customers and create new sales leads.
• Creates new collaborative touch points with technology designed to drive business growth (example: connecting a food service and an online cleaning service).
• Redesigns traditional businesses to online models through digital marketing and CRM implementation to create, build and grow a new customer base. Prakat collaborates with its clients to enhance its Dev/Sec/Ops practices.
• Sustains existing customer bases by developing new engaging online customer touchpoints.
• Implements cost-effective Salesforce and SharpSpring sales and marketing software to identify customer bases, perform competitive analysis, and solidify new customer relationships.

The Bottom Line

Prakat’s CRM technology helps end customers feel secure in an increasingly digital world as it fosters growth within the global marketplace. Prakat’s CRM solutions identify and implement a CRM strategy with the technology to support any organization’s journey into the digital age.